A Quick Guide to Nigari

What is Nigari?

Nigari, or bittern, is the salt solution formed when halite (table salt) precipitates from seawater or brines. It contains magnesium, calcium, and potassium ions as well as chloride, sulfate, iodide, and other ions.

It is commonly formed in salt ponds where the evaporation of water prompts the precipitation of halite. These salt ponds can be part of a salt-producing industrial facility, or they can be used as a waste storage location for brines produced in desalination processes.

Uses for Nigari

In cosmetics and personal care products, nigari or magnesium chloride is used to formulate many types of products including baby products, bath products, soaps, and detergents; body and hand lotions, cleansing products, eye makeup, and hair care products.

How to Use Nigari

Magnesium chloride powder and sea salt baths are excellent ways of absorbing magnesium chloride through the skin. Another way is by massaging magnesium chloride oil directly onto the skin. 

A small amount may be massaged or rubbed into any area of the body. For example, it may be used on the back of the neck and shoulders to treat stress, the legs and feet to work with the lymph system or the abdomen to work with the digestive system.

It has been found to be rapidly absorbed into the bloodstream when applied to the body. This method is a valuable way of absorbing magnesium, particularly for those whose digestive system is compromised by a poor diet or other diagnosed digestive problems and cannot absorb minerals such as magnesium when taken orally.

The Beauty Benefits of Lavender Hydrosol

Lavender hydrosol, sometimes called lavender flower water, is a byproduct of the steam distillation of lavender flowers. It is widely used in natural skincare as a botanical ingredient. In this blog, we’ll be talking about its beauty benefits. Let’s get started!

How is Lavender Hydrosol Produced?

This floral water is produced when parts of the lavender plant, generally the flowers and the stems, are brewed with water in a large vessel. The rising temperature in the container causes the glands in the plant material to release essential oils and plant essence. The oil rises through a condenser and is collected in a separate container.

Meanwhile, the resulting fragrant water that was steamed with the plant results in a hydrosol. It contains a small percentage of essential oils, as well as the water-soluble components of the plant material.

Appearance and Odor

Lavender hydrosol appears as a milky, non-viscous liquid with a slightly acidic pH. Its aroma is more herbal and grassy with a light floral note. Its scent is not as strong as that of lavender essential oil.

Skincare Benefits of Lavender Hydrosol

Lavender hydrosol is generally considered safe to use. Unlike essential oils, it is gentle enough to use on a daily basis and on all skin types. There are also no known contraindications for use on or around babies or pets.

It is an excellent skin cleanser and toner. Lavender water has antiseptic and antibacterial properties that keep the skin and fresh throughout the day. It can also help reduce redness caused by acne due to its skin-soothing properties.

Lavender floral water also helps provide extra hydration to dry skin. It can be added to moisturizers and hydrating toners to boost the skin’s moisture levels.

10 Reasons to Use Jojoba Oil in Your Skincare Routine

Jojoba oil is a substance extracted from the seeds of Simmondsia chinensis or the Jojoba plant. Contrary to its name, jojoba oil is not a true oil. Instead, it is a waxy substance that appears clear or yellow with a slightly nutty smell.

Unlike other plant oils used in skincare, jojoba oil mimics the skin’s natural oils which are key to its ability to support overall skin health. In this blog, we’ll be listing down 10 reasons to include jojoba oil to your skincare routine. Let’s get started!

Reason 1: It Deeply Hydrates

Because jojoba oil is lighter than other plant-based oils used in skincare products, it can easily be absorbed into the skin. It penetrates deeply to soothe irritation and soften rough texture. It also imparts moisture and adds a healthy glow to your skin.

Reason 2: Lasting Moisture

Unlike water-based moisturizers, it does not evaporate from the skin. Apart from reaching the deep layers of your skin to provide hydration, it also forms a hydrating layer on the skin which keeps water and hydration in.

Reason 3: Chockful of Nutrients

Jojoba oil contains vitamins A and B, antioxidants like vitamins C and E, as well as minerals like chromium, copper, and zinc. These deliver nourishment and provides protection for the skin.

Reason 4: Slows Down Aging

Jojoba oil can help fade fine lines and wrinkles. It increases skin suppleness by delivering antioxidants that fight free radicals and ample hydration to keep the skin looking plump and lifted. 

Reason 5: Doesn’t Cause Acne

Because jojoba oil is texturally similar to human sebum, it can help balance oil production and keep those pesky pimples away. It also deters microbes and prevents the growth of bacteria. Furthermore, it does not clog the pores so you’ll have fewer acne breakouts over time. 

Its antimicrobial properties also help in facilitating wound healing so your existing acne scars and marks can fade faster.

Reason 6: Gentle and Non-Allergenic

As a gentle plant-based substance, it is an excellent ingredient for people with sensitive skin. It is also great for people who are suffering from inflammatory conditions such as psoriasis and eczema. It reduces flare-ups, calms irritation, and diminishes the appearance of redness.

Customer Retention Tips for Your Private Label Skincare Company

The skincare industry can be fiercely competitive. With so many brands offering a seemingly limitless array of products, customers often feel the urge to shop around which can hurt brand loyalty in the long run.

To give your business a sense of stability and to help you make a profit, you need to keep your customers engaged. Today, we’ll be talking about some retention strategies you can use to make sure that your customers keep coming back for more. Let’s get started!

Strategy 1: Make Customers Feel Special

Customers love being treated like VIPs so having a loyalty program that rewards them with points and perks can go a long way.

A tiered system where customers can move up and get the chance to get goodies like free samples, exclusive content, and birthday gifts encourages them to keep returning. 

With this kind of program, your customers will feel more rewarded the more they engage and spend on your products. In the long run, they will feel motivated to continue their relationship with your brand, improve their customer lifetime value, and increase their average order value.

Strategy 2: Keep It Personal

Beauty and skincare is a very personal thing for most people. As a beauty-preneur, you need to understand what your customers like and don’t like and translate that into a personalized experience.

You can use your loyalty program to get the data you need. From this, you can tailor product recommendations based on their previous purchases or the pages they’ve visited on your web store.

You can also use targeted social media advertising, personalized home pages, and loyalty emails to support relevant interactions and increase the chances of repeat purchases.

Strategy 3: Leverage User-Generated Content

Social media is a great place to build a genuine and authentic connection with your audience. Encourage your customers to share their real-life experience with your brand on social media to build trust.

These pieces of user-generated content act as social proof that showcases how your products look and work on real people. This makes them more influential than brand campaign photos since they come from your customers and are therefore more authentic and genuine.

The Beauty Benefits of Kaolin Clay

What is Kaolin Clay?

Kaolin is a naturally-occurring mineral clay derived from kaolinite. Also called china clay, it tends to be white in color but it can also appear in other hues such as pink and green.

While it is widely used in pottery as well as in paper-making, it is also a staple in many beauty products such as masks, scrubs, and peels.

The mineral can be ground into a fine powder and mixed with essential oils and/or other ingredients to form a paste. It is absorbent which makes it ideal for reducing oiliness and shine in all skin types. Kaolin is known for being gentle on the skin which makes it ideal for sensitive skin types.

What Does Kaolin Do For Your Skin?

1. Cleanses Gently. Kaolin is a mild yet effective cleanser. It sloughs away dead skin while absorbing impurities from the pores. It leaves the skin feeling soft and smooth with each use.
2. Detoxifies the Pores. Kaolin clay absorbs excess oil, bacteria, and dead skin cells and removes them from the skin. It purifies the pores and even makes them appear smaller as they become decongested.
3. Absorbs Excess Oil. Sebum is a natural emollient that keeps your skin supple. However, excess oil production can wreak havoc in your skin leading to clogged pores and even acne. Kaolin clay helps absorb excess oil without stripping the skin and drying it out.
4. Soothes Skin. Inflamed or irritated skin can be difficult to manage. However, kaolin clay’s mild and gentle properties remove impurities and soothe aggravated skin.
5. Fights Acne. Acne-prone skin can benefit from the purifying properties of kaolin clay. It removes acne-causing impurities from the pores in a gentle and non-irritating and non-drying way.
6. Exfoliates the Skin. Exfoliation is the key to bright and glowing skin. However, if your skin is sensitive, harsh scrubs can aggravate it. Kaolin clay’s natural texture gently sloughs away dead skin cells and removes impurities for a smooth and bright complexion.